Created in 2009, our workshop offers a subtle yet formal approach in the poetic country side of Geneva, Switzerland.

The Upside Down and the Half Time invites us to stop, to observe, contemplate and question the world and its relationship to time.

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Ludovic ballouard

Founder, Watchmaker & Creator

Following many very successful years as a watchmaker Ludovic Ballouard decided to follow his greatest dream in the late spring of 2009 which had always been to create his own watches as he had a head filled with ideas for eccentric complications..

contact us

Ludovic is always happy to receive people in his Atelier, which is located in the countryside of Geneva. He’d be delighted to show you around and chat about his timepieces. Don’t hesitate to send us an email to arrange a private visit or for any other inquiries you may have.